Shōgun FX Social Premiere

Creating a Cinematic Digital World for a Legendary Return.

Role
Associate Art Director – Design lead on launch-phase social assets and campaign exploration.

Overview
Collaborated with FX to develop early-stage digital and social content for the premiere of Shōgun. Explored a wide range of cinematic visuals and culturally nuanced ideas to build anticipation for the first episode.

Key Contributions

  • Designed a series of teaser video prototypes and IG-first visuals to support the show’s social launch

  • Researched and integrated Japanese language elements into conceptually rich content directions

  • Participated in ongoing pitch cycles with FX, contributing creative ideas to elevate the premiere experience

Note: Some assets represent conceptual or exploratory work created for internal presentations. A Detailed case study is available upon request.

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Nissan Multicultural Creative