Moët Hennessy Multi-Brand Activations
Elevating Brand Experiences Through Strategic Event Design.
Role
Lead Designer - Led visual design, digital asset production, and on-site execution for multiple brand events.
Overview
Collaborated with Moët Hennessy to design and produce a series of on-site events aimed at strengthening relationships with distributors and internal teams. Managed all aspects of event design, from initial concept development to on-site execution, ensuring each activation authentically represented the brand's identity and objectives.
Key Contributions
Visual Design: Developed compelling visual concepts and designs tailored to each event's theme and audience.
Digital Asset Production: Produced a suite of digital assets, including invitations, presentations, and multimedia content, to support event communications.
Floorplan Ideation: Conceptualized and designed floorplans to optimize attendee flow and engagement within event spaces.
On-Site Coordination: Collaborated closely with on-site management, audiovisual teams, and other stakeholders to ensure seamless event execution.
Note: Full design files and behind-the-scenes visuals are available upon request.
Highlighted Events
Moët Hennessy USA All Hands: A corporate gathering designed to align internal teams with the company's vision and goals.
Hennessy Distributor Roadshow 2023 at Barclays Center: An immersive experience aimed at strengthening relationships with key distributors.
MH Whisky Roadshow 2024: A showcase of Moët Hennessy's whisky portfolio, providing educational and tasting experiences for attendees.
Phillip Lim x Hennessy Lunar New Year Dinner: A collaborative event blending fashion and spirits to celebrate the Lunar New Year.